Have you ever heard about how trees survive changing climates and ecosystems? To put it simply, they are capable of shifting their priorities: they can allocate and reroute resources according to their needs. They can focus on hardening their bark to avoid predators, conserve water during a drought, and seal off damaged sections to focus on their healthier appendages.
By now you’re looking for the metaphor. Here it is: a business is a lot like a tree. It needs to know how to focus on its priorities and scale its use of resources to best fit its needs in changing economic conditions.
If you’re like most businesses, you understand that the best possible problem to face is to have to “scale up” your business. This might involve hiring new employees, buying new equipment, or even opening up new company branches (no pun intended).
Any business needs a contingency plan for when things don’t go well, but it’s every bit as important to have a plan for when things do go well. It is for this reason that cloud based phone systems are becoming a favorite among small business owners who have their eyes on the horizon.
“Cloud based phone system” is another way of describing VoIP, with which you may already be familiar. In short, it’s a technology that lets you use your high-speed Internet connection to make phone calls rather than a traditional landline. And with more reliability, scalability, and customization available, more and more businesses are ditching the Phone Company entirely in favor of VoIP.
So how would that work? It’s pretty simple. It used to be that the growing business would have to invest in a huge amount of new infrastructure when the time came to scale up their production. As the time came to cope with additional business and new customers, and the company grew in a physical sense – that is, new employees and offices – they’d have to install wiring for the additional phones. The copper wiring and other materials were expensive, and the labor itself was not only pricey but also invasive. It was an expense of time as well as money.
The modern business owner is looking for a better, simpler, and more efficient solution. That’s where VoIP comes in. Business telephone systems powered by VoIP are exceptionally easy to install. Chances are good your business is already wired for Internet; that’s really all it takes.
Best of all, installation is cost-effective. Granted, installation is a one-time expense; the more important consideration is how VoIP will save money in the long run. With “cable cutters” jumping ship from the Phone Company citing poor value for the money, VoIP users everywhere have been satisfied and perhaps even a little surprised at how well VoIP has become an affordable part of their monthly expenses. Industry leaders such as Broadview offer service free of maintenance contracts, meaning the low monthly cost will be your only telephone related expense.
This only scratches the surface of what VoIP has to offer. We’ve said nothing of having mobile access to your company’s phone system or the sweeping improvements you can make to your customers’ experience. Interested? Sign up for a demo today.